Use a flat, friendly tone

The science of writing a great email

Learn why it's so important to keep your emails short

Build a email structure with action items at the top

The test that will save your reputation. What is the "the publication test"?

Understand just how long to-dos really stay 'alive' for (it's a surprisingly short amount of time)

Why it's so important to write emails that can be actioned on the recipient's mobile phone.

The simple reason that EVERY email you send needs a signature

Understand the science behind why humour constantly falls flat on email

Learn the right tone for email (it's flat and friendly)

How to strike the right balance between being polite and too wordy

Why it's so important to make your emails easy to skim - and the simple tips to help you do it

Understand how most people use their inbox as a to-do list

The right structure for emails has the conclusion first

Download a takeaway A4 summary of the key recommendations from this masterclass

Lesson content locked

If you're already enrolled, you'll need to login.